Welcome to Virante

Search engine marketing is critical to your online business’ success. Whether you have a retail, non-profit or governmental web presence there is a stream of potential new clients and visitors making billions of annual searches for the products and services your company offers.

Because of the tremendous potential for new client reach and profitability on the web, the competition for stellar search result positioning has increased logarithmically over recent years and therefore the need to hire a competent and effective search marketing firm has become a necessity. Virante has been in business since the mid-1990's helping 100's of businesses like yours achieve search engine success. With decades of combined expertise the Virante staff will guide you through the search marketing landscape, bringing your web site more qualified traffic thereby increasing your business goal conversions on the road to success and profitability.

Our search engine marketing team has garnered acclaim within the industry as innovative and effective practitioners of the craft. When having an in-house search marketing team is not cost effective, Virante will offer you an entire team of individuals dedicated to your business goals and needs.

Contact us today for a free consultation and discussion of your businesses needs and strategy options that are right for you.

Virante Orange Juice
Getting a list of links when you only have a domain list

While handling business development for Remove’em, I run across a lot of different situations where a company’s internal teams or outside firms have worked to help them review their backlink profiles and prepare a disavow file.   In most cases, these companies have approached us because they now realize they have to actually make efforts […]

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Link Building Opportunity for Major Weather Websites

Just a few days ago on January 14th, a fast moving squall line moved through North Carolina producing tornadoes and significant disruption. I, like many of you, subscribe to services that text message us when there are weather alerts in the area. However, I didn’t have my cell phone with me at the time. I […]

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Getting Highly Optimized Content from Outsourced Content Creation

Admit it – you and me and most everyone you know outsources some of their “SEO” content. It is the textual content that needs to be on pages to make sure there is enough context to a page otherwise filled with a product picture and a buy now button. It is a right of passage […]

The post Getting Highly Optimized Content from Outsourced Content Creation appeared first on Virante Orange Juice.

The Google Cache
List of SEO Tools and Whether They Are Vulnerable to Heartbleed
Make sure your SEO tools haven’t been affected by the OpenSSL Heartbleed bug. I compiled as many as I could think of here, but you might want to run some checks and add them in the comments. All of Virante’s tools were either unaffected or have been patched. Name URL Vulnerable
Proposing a Debate Series
I recently responded to a request for pitches from SMX with the idea of doing formal debates on contentious topics in the search marketing industry. I thought it would be a good idea to open the topics up for recommendation. Even if SMX doesn’t do it, we could certainly do something on hangouts or at […]
An Open Letter to BrightEdge
Below is my correspondence with the BrightEdge representative who has been soliciting our business. I have removed names as the representative has been truly professional. Hi ###, First, I apologize that you are the recipient of this email. As my point of contact at BrightEdge, you have done an excellent job in selling what is […]